PUBLISHED PERSPECTIVES
Better questions
Different possibilities
Six articles, five carousels and three videos exploring what stands between evidence and patient access — and what AI changes in HEOR, and what it does not.
THE ARTICLE SERIES
The first page of each article is shown below. Click a title to open the full article.
If AI can do the analysis, what should HEOR professionals become exceptionally good at?
ThemeAI & HEOR
02
Can HEOR really become generic?
ThemeAI & evolving markets
03
Evidence doesn’t create access on its own
ThemeEvidence to decision
04
Designing evidence for the journey, not just the milestone
ThemeEvidence strategy
05
Value-based healthcare just entered ISPOR’s top 3. But whose value are we measuring?
ThemeValue-based healthcare
06
When reimbursement systems fail to recognize value
ThemeReimbursement & Spain
CAROUSELS
REIMBURSEMENT & VALUE
When Reimbursement Systems Fail to Recognize Value
Why demonstrating value is not the same as creating patient access — and what needs to change.
Read the carousel
HEOR & DECISION-MAKING
When Categories Determine Value
What happens when the category decides the value before the evidence is even considered?
Read the carousel
EVIDENCE STRATEGY
Designing Evidence for the Journey
Start with the decision that matters. Then build the evidence that can move it forward.
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VALUE-BASED HEALTHCARE
Before we measure value, we need to define it
A field guide to how health systems turn value into evidence and incentives — ISPOR, EU JCA, CMS and Medicinrådet.
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SROI & PATIENT VALUE
Beyond the healthcare box
What should an SROI study actually capture? A broader value lens across the patient journey.
Read the carouselPERSPECTIVES IN MOTION
Proving value is not the same as creating access
0:23
From proven value to usable access — the roadmap
1:36
When categories determine value
1:52
LET’S ASK BETTER QUESTIONS